Amazon Gen AI Tools
We partnered with Code & Theory to create a motion-design spot for Amazon Unboxed—an event showcasing the power of Amazon’s GenAI Tools. Combining 2D, 3D, and kinetic typography, the video made complex tools feel clear, exciting, and ready for action. ⚡📦
The visuals lean into Amazon Ads’ bold brand language—gradients, half-tone textures and graphic shapes. Every frame reflects the brand’s energy, creating a sleek look that’s instantly recognizable and stands out on the large, event-space screens.
The frames were designed with a bold, graphic sensibility—layering textures, striking layouts, and integrated kinetic typography to create a system that feels dynamic and intentional. The result is a series of compositions that are visually impactful, easy to digest, and built to stick with viewers.